In America's 'nonlinear war', with no frontline or clear political or territorial goals, the number of enemy killed apparently revealed who was 'winning'. 'The military kill' became 'the prime target, simply because the essential political target is too elusive for us, or worse, because we do not understand its importance'.

During the Year of the Monkey, the press, which had hitherto generally supported the war or stuck to feel-good stories of heroism and mateship, vigorously changed its tune. The media reacted to growing middle-class disenchantment with the war: they did not initiate or promote anti-war feeling; they reflected and fed off it.